This is the fifth in a series of articles about Terry McAuliffe and GreenTech.
by James A. Bacon and Carol J. Bova
On July 6, 2012, GreenTech Automotive launched the rollout of the “all-American” MyCar electric vehicle at a ceremony attended by former President Bill Clinton, the governor of Mississippi, the assistant secretary of Homeland Security and, as described by local media, “an overflow crowd.”
It was a festive occasion. Clinton lauded company chairman Terry McAuliffe and former Mississippi Governor Haley Barbour, a Republican, who was also in attendance, for overcoming their political rivalries and delivering a tremendous manufacturing project for the state of Mississippi.
McAuliffe, too, was upbeat. “For too long, America has been inventing products here and sending the production jobs overseas,” he said. “But … we’re proud to bring manufacturing jobs back and prove that the U.S. is still the world leader in technological innovation and manufacturing.”
The day before, McAuliffe had told the New York Times that he thought the company could produce 10,000 cars in 2013. He quoted an $18,000 price tag for a top-of-the-line MyCar, with less capable versions selling for less, implying potential revenues in the realm of $150 million. During the ceremony itself, he announced big news: Domino’s Pizza Inc. would exclusively use the MyCar to deliver pizzas in 10,000 locations across the U.S.
Photographers snapped pictures of a grinning Clinton toodling around the cement floor of the pilot plant in a MyCar decked out with the Domino’s Pizza logo. Other photographs showed GreenTech employees industriously working on an assembly line of MyCars. Continue reading