by Kerry Daugherty
For years Virginia Beach had struggled with Aprilโs annual โBeach College Weekendโ which drew thousands of kids from historically black colleges and universities to the Beach. Unfortunately, the event also drew local dirtbags and gangs. As a result, the weekend became a crime convention and instead of making money, businesses locked up.
Along came Pharrell Williams.
Determined to rescue his hometown, Pharrell worked with city officials to turn the problem weekend into a festival. In 2019 SITW was a roaring success. In fact, there were fewer weekend crimes than usual, despite tens of thousands of festival goers.ย
I was there on Saturday night and even though my musical tastes are more Luke Bryan than Pusha T, I loved it. Portsmouthโs Missy Elliott put on a show and Pharrell and Timbaland were terrific. On Sunday morning I rode my bike back to the festival for Pharrellโs beach worship service and inspired gospel music.
Itโs been a catastrophe ever since. First the covid lockdowns stupidly put an end to outdoor concerts (thank you Ralph Northam, worst governor ever) and then the shooting death of Donovon Lynch – Pharrellโs cousin – by a police officer, led to a bitter battle between the superstar and the city.











