WaPo ADS

One of the responses we received from readers of THE ESTATES MATRIX was that we were a bit hard on the role of advertising in MainStream.

Please tell us why it is not a conflict of interest to publish on page A-1 of the 24 February WaPo a He Said / She Said story on the Dominion Power transmission line along the Rappahannock River and then run a full page color image ad for Dominion Power on page A 20 with the opening text: Every Day Dominion Biologist George Birdsong helps Hundreds of fly fishermen enjoy Virginia’s Catch.”

Back on 8 February Jim Bacon noted the arrival of a new Publisher / Media Chief at the Washington Post Co. Jim’s post “Who Will Report the News? WaPo Gets New Publisher” raised the right issues but received no comments.

The new publisher, Katharine Weymouth, was – before her promotion – the Vice President of Advertising.

A strange place from which to select a new “publisher?

Today’s WaPo Section A is 18 pages and four of those pages are full color image ads for energy Enterprises and energy Enterprise supported Institutions. Each one includes material or suggests interpretations that those concerned with shrinking human’s ecological footprint would question.

MainStream Media is now the mouthpiece of Second Estate Enterprises. They no longer have a way to play an honest role in the Fourth Estate.

EMR