by Joe Fitzgerald

A perceptive friend recently spoke to me about press releases his outfit would send to the Daily News-Record back in the day. He said they always wound up in the paper with small inaccuracies, and his perception was that the releases were handed to the least experienced reporters to teach them how to type and rewrite.
I know it looked like that from the outside, I explained, but what actually happened was that I gave them to the least experienced reporters to teach them how to type and rewrite. I was happy to be able to clear that up.
We ran Valley Briefs, Business Briefs, Real Estate Briefs, not to mention the ones in non-news sections of the paper. They piled up on my desk until a reporter needed make-work, or mild punishment, or until I got tired of looking at them. They came back and went into another pile, from whence Iโd compare them to the reporterโs efforts to see if they โ the release or the reporters โ had improved. Nine out of 10 were improved, either in AP style or news sense or clarity, and I caught the errors in half of the remainder. That success rate may not have been as obvious to someone who saw โattorneyโ changed to โlawyer,โ โfirmโ changed to โcompany,โ parentheses changed to dashes, or John Smith changed to William Johnson.
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(First published today by the Thomas Jefferson Institute for Public Policy.)
by Dick Hall-Sizemore

by Anna Jankowski




by Dick Hall-Sizemore

