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Articles


 

It's the Location, Stupid

 

The Smart Growth and New Urbanism movements share similar critiques of suburban sprawl, but they don't always agree on the solutions.

 

By Bob Burke

 

When it comes to Smart Growth, Loudoun County doesn’t get much praise. As far as critics are concerned it’s a lost cause, a soulless place overrun by auto-dependent subdivisions and strip malls.

            

So why, then, did a coalition of smart-growth supporters give an award to a new proposed development there? In November the Washington Smart Growth Alliance recognized the One Loudoun development, planned on what is now a sod farm next to crowded Route 7, as a “Smart Growth Project” for its mixed-use design and environmental sensitivity.

            

The award was a plum for Bill May, vice president of the McLean-based Miller and Smith, the project’s developer. He hopes it will help the project approval from the county later this year. “If Smart Growth is really what Loudoun County wants, then they need to take a long hard look at this project because this is it,” he says.             

 

But some critics see One Loudoun as a good project that might be in the wrong place. Just because a development follows New Urbanist tenets - such as putting offices and retail stores close to housing, or laying out grid-pattern streets - doesn’t mean it can go anywhere. “The biggest debate we tend to have with New Urbanists is location, location, location,” says Stewart Schwartz, director of the Coalition for Smarter Growth.

 

That is a key obstacle for Smart Growth. Even if the private sector starts producing higher density development, much of the benefit to traffic can be lost if there is no link between the projects and the transportation network. The problem that One Loudoun faces is that the county “has no coherent vision for how eastern Loudoun should function,” Schwartz says. “So, you’re getting a number of higher density individual proposals, some that are truly mixed-use like this one, but not necessarily interrelated.”

 

Even so, One Loudoun has won recognition from the alliance, which includes Schwartz’s coalition, the Urban Land Institute’s Washington chapter, the Chesapeake Bay Foundation and the Greater Washington Board of Trade. The project has an excellent plan, says John Bailey, the alliance’s director. It creates new recreation space, protects the local environment and will be well-connected with the road network around it.

 

Bailey points out that One Loudoun’s mix of housing and commercial uses will let residents and workers walk instead of drive, which is a step in the right direction. “I don’t think we’re going to cure traffic congestion. We just have to make sure we’re building places where you don’t have to drive everywhere to do everything.” The alliance generally prefers projects closer to transit systems or to the urban core in and around Washington. Loudoun does have new transit-oriented projects, such as the planned Loudoun Station next to a proposed Metrorail station. “It is very tough to get a project like One Loudoun through” the judging process, Bailey says.

 

One Loudoun would have 1,840 residential units, 590,000 square feet of retail space and nearly 3 million square feet of office space. May says a traffic study shows the project will produce 12 percent fewer daily trips than the property’s current office and industrial zoning. The project is located at the corner of Route 7 and the new Loudoun County Parkway, where another developer is proposing to build a narrower single-point intersection instead of the traditional cloverleaf. That will allow other higher density, mixed-use development, May says. “We think we’ve got an appropriate design that’s going to create something everybody can be proud of.”

 

The affinity between New Urbanism and Smart Growth becomes even more strained when new developments pop up out in the open countryside. About a dozen miles outside of Fredericksburg on what is now farmland and woods, developer John Clark is close to breaking ground on the long-planned Haymount project on the Rappahannock River. Built in a traditional town style, Haymount includes 4,000 housing units and 750,000 square feet of retail and commercial space.

 

Clark is determined to make Haymount’s retail economy succeed. He has identified 115 of what he calls “classic businesses in a small town” – such as banks, grocery stores, hardware stores – and will recruit them when the project has enough residents. He says employers have expressed interest in locating there too, once the project is underway. “We’re looking at a biological evolution,” he says. “It’s about how you let those communities reinforce each other.”

 

The retail and employment factors have to succeed for the project to reduce the traffic impact, says Maureen McAvey, an urban development specialist with the Washington office of the Urban Land Institute. About a quarter of vehicle trips are commuting to and from work, she says. The rest are errands, so letting people combine those trips is critical. “People really will park and do two or three types of things and then get back in their car,” she says.

 

However, Schwartz of the coalition says Haymount’s remote location makes getting the right mix of retail and housing mix nearly impossible. The location is beautiful land but it’s set a few miles off of a two-lane road about a dozen miles from Fredericks- burg, the closest urban area. “It’s not going to be self-sustaining,” Schwartz says. “In the end [it] will still generate the same number of peak-hour auto trips on roads that can’t handle it, and you will still have a substantial number of commuters trying to head north to jobs in Washington.”

 

Clark says Haymount will work just as well as a project closer to Fredericksburg because he plans shuttle buses from the project to the Virginia Railway Express stop in the city. “My folks aren’t walking any further, they’re just getting on the shuttle bus. What’s the difference?”

 

A better example of what Smart Growth proponents favor is nearby Leeland Station, a 2,000-unit mixed-use development planned around a stop of the VRE in Stafford County which is seeking county approval this year. Washington-bound commuters can hop a train to work and back.

 

Another option is to redevelop older inner suburbs with New Urbanist projects, Schwartz says. “We’d like to see much more attention from New Urbanists to those communities. I think people forget how much land we have chewed up already, that is just sitting in a defunct strip mall and parking lots.”

 

Bacon's Rebellion News Service

January 16, 2006

 

 

 

 

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