The
Commonwealth is Flat
Northern
Virginia has more work than it can handle, and it
makes sense to "outsource" jobs to
downstate communities. But someone has to build
the broadband connections first.
As
New York Times columnist Thomas Friedman
has famously observed, the world is flat. A new
generation of collaboration technology allows
companies to effectively disburse their employees
across the globe. While politicians and
commentators fear the loss of work to India,
China, Korea or Malaysia, the same technology also
offers the potential to spur economic development
by redistributing jobs from growth-choked Northern
Virginia to downstate communities hungry for jobs.
"Outsourcing"
jobs from Northern Virginia to locations downstate
would help everyone. Employers would save
money by hiring Virginians in communities where wages are relatively low.
Conversely, residents of economically depressed regions could
find higher quality work. Meanwhile, a slowing of
Northern Virginia job growth would ease the
painful development pressure on some of the
fastest-growing localities in the country.
However,
the geographic redistribution of jobs through
collaborative technology requires a vital
ingredient that is not always in place: a
broadband connection for both employer and
employee. And those broadband connections require
broadband networks.
Networks are expensive and take quite a while to
build. In most states, the broadband
network is provided by the telephone company, the
cable TV company, a satellite company or some
combination thereof. In rare instances, the
network is owned by municipal governments. Many
factors determine where any network provider will
start building out their broadband network: the
existence of rights of way, existing facilities,
etc. Ultimately, the decisive factor is expected
profitability. All other
things being equal, densely populated areas are
more profitable because providers can reach more
potential customers for the same investment.
That
economic reality confers an immense economic
advantage to locations in densely populated
portions of large metropolitan areas. But it
worries people who regard broadband
connections as critical to modern life as
electricity, telephone service or roads. Many
believe that broadband connections should be
provided to everybody regardless of the
profitability of any individual connection. This
concept of universal service, which originated with basic telephone
service years ago, represents one possible
approach to bringing broadband to rural areas.
However, regardless of approach, widespread
broadband access is a basic prerequisite for
Northern Virginia businesses to tap downstate
labor markets.
Virginia
has pursued a number of broadband-building
initiatives, but it was only a month ago, June 13, 2007,
that Gov. Timothy M. Kaine elevated broadband to a
gubernatorial priority. Kaine announced the
formation of a Broadband Roundtable to study the
issue, and appointed former cell phone
entrepreneur Gov. Mark W. Warner as its chairman. The group is scheduled
to issue a final report in July 2008.
Compare
that to Kentucky, which launched ConnectKentucky,
a public-private partnership, to accelerate the
deployment of broadband networks around the state. Kentucky's
plan set the audacious goal of achieving 100
percent broadband penetration in the state by the end of 2007.
In
other words, Kentucky will have finished its
state-wide broadband deployment about half-way
through Virginia's year-long committee meeting.
Once again, Virginia's state government is a day
late and a dollar short.
The
technology of collaboration is sufficiently
developed to allow for Virginia to move the
work to the people rather than moving the people
to the work. Some people will say that this is an
old idea that just never worked. What these people
are missing is a full appreciation of the
exponential nature of technology improvement.
Most
Bacon's Rebellion readers have
heard of Moore's Law. First postulated by Gordon
Moore, this "law" says that the price
performance of a silicon chip will double every 18
to 24 months. Mr. Moore made this prediction in
1965 and has been pretty much right ever since.
It
is difficult for most people to grasp the significance of
an exponential curve. Let
me give a well worn example in the form of a
question. If you fold an 8 1/2" by 11"
piece of paper in half 100 times, how thick will
the folded piece of paper be? Up to your waist? To
your head? To the ceiling? In fact, the paper's
thickness will be 800 trillion times the
distance from the Earth to the Sun (Gilovich,
1991). The basic math is 0.1 mm (approximate
thickness of a piece of paper) times 2 to the
100th power.
Early
folds accomplish little. The first fold adds
0.1mm, the second fold adds 0.2mm, the third fold
adds 0.4mm. By the third fold the paper is only .8mm
thick. But the twentieth fold produces a
piece of paper that is 1,048,576 mm thick (or
1,048 meters or somewhat more than half a mile).
The 21st fold adds approximately another half mile
to the stack. Then a mile. Then two miles. And so
on.
Gordon
Moore made his famous prediction 42 years ago.
That's at least 21 generations of chip technology.
In paper terms, each generation has gone from
adding millimeters to adding miles. Mathematically
speaking, these exponential curves are moving
almost vertically. In technical terms, the last
few generations of processing, storage,
display technology and bandwidth have made
effective collaboration a possibility.
Improvements in chips make your computer faster.
Improvements in storage make storing large objects
almost free (witness YouTube), advances in display
technology provide huge flat-screen TVs that
normal homeowners can afford. Camera technology
has gotten so good that cameras and video cameras
are routinely embedded in cell phones. The next
few generations of these same technologies
will be adding the paper equivalent of miles to
today's capabilities. Meanwhile, Gov. Kaine
and former Gov. Warner form a committee to discuss
the matter.
Defenders
of Virginia's complacent attitude toward broadband
might argue that the Old Dominion actually scores
fairly well in rankings of broadband connectivity. The website Speed
Matters declares that Virginia is the 11th
best connected state from a broadband perspective.
That's the good news.
Here's
the bad news: A
recent study by the Organization for Economic
Cooperation and Development (OECD) ranks the
United States as 15th among all countries in
broadband penetration. So much for the country
that invented the Internet. That news was so bad that
the OECD received a strongly
worded letter from the U.S. Department of
State the day after OECD released the study.
The State Department denounced the study methods.
The author apparently
didn't know what the broadband penetration rate in
the United States really was, but he knew that he
didn't like the OECD approach to measuring such
things.
The
news gets even worse -- at least it does if you
believe the OECD. The OECD also measures the net increase
in broadband penetration by country. Between the
fourth quarter of 2005 and the same quarter of 2006
the United States finished #21 in net broadband
increase per 100 people. Not only have we fallen
off the leadership pace, we continue to fall even
further behind.
Using data from
the Speed
Matters website, you can see that some areas of
Virginia have networks that are borderline for
collaborative tasks. Some areas have no broadband
connections at all.
(Map
credit: Speed
Matters, page 52 in the PDF file.)
Even
the regions in Virginia with higher speeds, more
than six megabits per second median download
time, served by soda straws compared to the water
pipes conveying data in the pace-setting
countries: 61 megabits per second median download
time in Japan, 45.6 mbps in Korea, 21.7 in
Finland, 18.2 in Sweden, and 7.6 in Canada.
Where
is the federal government in all this? On May
17, House Telecommunications Chairman Ed Markey
submitted legislation entitled the Broadband
Census Act of America 2007. This legislation is
intended to count the number and location of
America's broadband connections in a method deemed
acceptable to Capitol Hill. Once complete,
this census will allow politicians to make
legislative decisions regarding the deployment of
broadband in the United States.
A
simple observation will suffice: Measuring
broadband connectivity is not the same as adding
to broadband connectivity. Bottom line: The U.S. is falling
behind other developed countries, and Virginia is
falling behind other states like Kentucky.
Moving
jobs from Northern Virginia to downstate takes more than broadband networks.
Someone has to organize the people who want to be
employed (at a distance) and then sell their
services to potential employers. That's just not
happening in Virginia.
I
have worked in one or another of those nameless,
faceless office buildings in D.C. or Northern
Virginia for the last 26 years. Since 2000 or so I
have been deluged by people asking me why I don't
outsource some of our work to them. These
salesmen come from India, China, Texas,
Israel, Oregon, the Czech Republic, the Slovak
Republic, Russia, Belarus, Vietnam, Canada and
countless other countries and U.S. states. They
talk about the energy and the skill of their
citizens, their lower wages (and therefore
prices), their fluency in English, the stability
of their currency relative to the dollar and they
talk about their networks, always the networks.
They tell me that they will create
our PowerPoints, do our secretarial work, will test the systems we write, develop the systems we design, read
our X-Rays if we're sick and answer our
phones when we're away.
Through all those years
and through all those meetings I have never been
approached by a single person from any Virginia
jurisdiction with any outsourcing offer. Not one
person.
Many
Virginians drive long distances to
Tysons Corner to work. So, the people must
have the skills needed in Tyson's. But why do they
drive? Because the high paying jobs are in Tysons
Corner but they want to live elsewhere.
Virginia's elected
officials have missed a historic opportunity to
hitch downstate economies to the dynamo in Tysons Corner. Should
private industry lead the way? Yes. Should the local governments push
the outsourcing of services as part of local economic development
plans? Yes.
While
individual employees might telecommute to
Tysons
there is no apparent organized effort to offload
specific types of work from Tysons to other,
lower cost areas of Virginia. By contrast, there
are
very organized and focused efforts to offload
specific types of work from Tysons (and almost
everywhere else) to Asia and Central Europe. These
"offshoring" efforts are made with the
full support (and sometimes the financial backing)
of the foreign governments. While it is beyond the
scope of this article to discuss the pros and cons
of offshore work, shouldn't the municipalities in
Virginia try this same approach?
Other
states, like Kentucky, have demonstrated how to
get the broadband built. The results? Here's
what
ConnectKentucky
says:
Since
Governor Fletcher launched the Prescription for
Innovation in late 2004, the availability and use
of broadband across Kentucky has increased 50
percent. Approximately 518,000 previously
un-served
Kentucky households can now access broadband as
private investment in telecommunications
infrastructure has reached an unprecedented
level. This represents an increase of more than
1.4 million additional Kentucky residents gaining
broadband service since January 2004. Currently, 93
percent of Kentucky homes can access broadband,
and ConnectKentucky expects every household to be
capable of accessing high-speed Internet by the
end of 2007.
I
can only hope that the government officials in
Virginia take their cue from Kentucky and expedite
the development of broadband networking within the
state and the promotion of state-wide job
distribution.
--
July 16, 2007
|