It's All on the Table

Fred Williamson and Joanna Hanks


 

Williamson

Hanks

Save the Planet -- Stay Home!

 

In an Internet-friendly state like Virginia, there is no excuse for so many people clogging the roads when they could be telecommuting.


 

Our publisher and his collection of Eggheads have had a real field day with the pro-tax/no tax/more concrete/ less concrete shenanigans of the General Assembly and the Governor. In our humble opinion, the debate thus far has not yet focused on the radical changes of behavior that could be driven by changes to the Virginia tax code. These changes just might clear up the problem and probably generate a few extra bucks for the aforementioned politicos to haggle over as well.

 

During former Gov. Jim Gilmore’s administration, Don Upson was the Secretary of Technology. This was a new post, and Upson was the first “SoTech” in the Commonwealth, the nation, the planet and quite possibly the galaxy. In light of these interstellar responsibilities, Upson took his role as visionary very seriously and was/is bright enough to think up numerous ways in which technology could be used to address the problems of the day. Believe it or not, traffic in Northern Virginia and the Tidewater Region was among those problems. As much as he might have liked to on some days, the Governor steadfastly refused to pave over Northern Virginia as some of his critics seemed to be suggesting. (He also had some environmentalist types in his cabinet and some of them noted that even the relatively few green spaces and trees in Northern Virginia served some beneficial purposes.)

 

The Governor’s technology team had some significant successes in developing the policy and legal framework to make Virginia’s an Internet-friendly, Internet-based economy. We even did a few things to move the staid old Commonwealth in the direction of electronic government. The Governor coined the term “Digital Dominion” and spoke of it often.

 

The bureaucracy, always sniffing the wind, decided to get on board and came up with some clever ideas to Web-enable various and sundry government/governed transactional processes so that citizens might not have to drive to a state agency to stand in long lines for services. E-government transactions were (and are) less costly to conduct. But, and here we run afoul of the same failures of human nature that are at the heart of the missed opportunities in the transportation debate, some agencies decided they should charge the citizenry an additional charge for these easy-to- access-in-the comfort-of-your-home services. Upson, in his usual calm, cool, and collected red-haired manner, succeeded in convincing all that they should not charge the governed more for a service that was now costing the government less. If memory serves, two public floggings and a hanging was all the persuasion it took.

 

We tell this story because it nicely sets up the current mess. If we were somehow able to examine the desks of all of the government and private industry workers clogging the roads in the Commonwealth, we would likely find, almost without exception, two things: a telephone and a Web-connected computer. If we were further able to track back to the homes, condos, townhouses, apartments and pup tents those poor folks reside in when away from the office, we would, again almost without exception, find the same two things in whatever might pass for the home office. Thus we could safely conclude that these were the essential tools of modern life and that they function more or less independent of location and distance.

 

Because Virginia is a relatively Internet friendly environment, one can purchase Internet connectivity largely equivalent to that found in institutional environments. In other words, Baconians, one can do nearly all of the same stuff from “home” one can do from “work.” One does not have to become one of the thousands of poor slugs inching his/her way up the concrete ribbons to park in a concrete bomb shelter, to hold one’s breath in a crowded elevator while riding up to the umpteenth floor of a concrete blot on the landscape to fit into a carpet-padded cubicle to turn on essentially the same computer running the same operating system as the one down the hall at “home”  and then go find the coffee and BS for 20 minutes with one’s fellow slugs about how bad the commute was on that particular day.

 

Telecommuting is not a new idea. One of us discussed its potential in a textbook written nearly 25 years ago. It is also an idea that is being used successfully in many organizations, including ours. So the real villains are not the aforementioned slugs but the organizations that refuse to use today’s technology to address today’s headaches.

 

With just a modicum of modern managerial skill, companies and agencies could easily keep up to 50 percent of their workers out of the office and off the roads on any given day with little if any loss of productivity and efficiency. As the use of SOLs to measure learning has demonstrated, there is more to achievement in the modern world than seat time. If we can figure out how to change the behavior of teachers and teenagers operating in a stultified educational system, we can surely figure it out for the world of work.

 

Having both either managed or worked closely with outside sales teams in years gone by, we can tell you that there are many highly successful “knowledge workers” who rarely see the inside of their organizational offices. These folks are not hard to manage; they need timely information, the ability to get a decision quickly, good back office support (which can also be provided either on-line or over the phone), regular strokes, and a compensation system that rewards extra effort and a high level of results.

 

How, you ask, do we get organizations to buy into an alternate approach? Three-dollar-per-gallon gasoline doesn’t seem to be doing it. We think user taxes and fees are the answer.

 

Tax codes have always been used to drive behavior. They are the manner in which governments can influence markets without being an actual part of those market.  We leave it to the clever minds in Richmond to figure out just how to structure such taxes and fees to accomplish the desired result, but we feel confident it can be done.

 

Some will argue that we can’t tax the Feds and that taxing federal workers for being on the roads will cause them to move to Maryland. Problem solved; they’re no longer on our roads! Some will argue that taxing Virginia-based corporations for causing their workers to slavishly go up and down the highways each day will cause a glut in commercial real estate as buildings empty out. The tax code can address those issues as well and at least a visitor might have some chance of being able to find a place to park.

 

If the Governor and General Assembly can spend 60 days playing political grab-ass and gotcha on the transportation issue at the public’s expense, they can spend the time to look at what technology offers us in the way of a fundamental restructuring of the world of work. Not technology of the 22nd Century; stuff that is right here right now.

 

To paraphrase the ancient prophet: “Without vision, the people sit in traffic jams.”

 

-- August 7, 2006

   

 

 

 

 

Contact Information

Hanks-Williamson & Associates
P.O. Box 9637
Richmond, VA 23228

Joanna D. Hanks
(804) 512-4652
jdh@hwagroup.com

Fred Williamson
(804) 512-4653
fhw@hwagroup.com

Website: Hanks-Williamson & Associates